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Yamaha Platinum Dealer Status

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Tristram Marine has been awarded Platinum Dealer status by Yamaha Motor New Zealand, one of a very select group of marine dealers in New Zealand to earn this distinction.

Yamaha Motor NZ Marine Manager Greg Fenwick presented the award and plaque to Tristram Marine staff in a brief ceremony at the company’s Hamilton headquarters on May 1, 2012.

Platinum status is not given lightly and dealerships have to undergo rigorous evaluation before they can be considered. Regular Customer Satisfaction Surveys (CSI) are an integral part of the programme, both prior to achieving Platinum status, and afterwards to measure overall performance. The process culminates in a questionnaire testing the dealer’s knowledge of Yamaha service, sales and spare parts.

“We’re very proud of this award. Earning Platinum Dealer status is a lot of work, from the front end of the business all the way to the back,” explained Tristram Marine principal Lance Fink. “They look at everything – retail, display, the workshop – but especially customer service, and that’s what we’re most proud of.”

Fink also credits his Service Manager Warwick Pilcher and his team of mechanics for their part in Tristram’s Marine’s success.

Yamaha’s exclusive Platinum Dealer programme recognises dealer excellence in the areas of sales, customer service and technical support. To be eligible, Platinum Dealers must comply with Yamaha’s corporate image, enjoy Yamaha Marine Finance accreditation, carry Yamalube products, which must also be used in Yamaha servicing, and meet required stocking levels of Yamaha product.

Tristram Marine passed all the tests with flying colours, to become just the fourth addition to the Yamaha Motor New Zealand Platinum Dealer line-up.

“The Platinum Dealer logo is an identifiable standard for quality service, instilling greater customer confidence and improving marketability,” explained Yamaha Motor NZ Marine Manager Greg Fenwick.

“Dealers may use Platinum material in all their promotional activity and Yamaha Motor NZ undertakes a programme of dealer promotion in selected media on their behalf,” said Fenwick.

Yamaha Motor New Zealand Ltd, ph 09 9661350, web www.yamaha-motor.co.nz